Hello, hello! Today I’m bringing you a post highlighting my newest pet peeve when it comes to books… repetitive taglines! Specifically a book that claims to have “a twist you won’t see coming”.
First of all, don’t tell me that I won’t see it coming, you arrogant books lol. Secondly, don’t tell me there is such a super amazing twist in the book!!! If I know there is one I’ll be trying to work it out so hard that I probably will see it coming!
If you type “a twist you won’t see coming” into Amazon, this is what comes up…
And this is just a few of them!
I’m also pretty sick of seeing “how far would you go to…” type taglines, but these ones are harder to spot as they tend to be in the synopsis, not the title.
Are there any taglines in books that you’re tired of seeing? I’d love to know!
BookBum 
I hate it when the blurb talks about twists – spend the entire book trying to work out what it is, or worse, guessing what it is in the first few chapters…
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Exactly! It’s the same for movies. You spend all your time trying to work out the twist… It’s a twist for a reason – let it be a shock!
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I completely agree with you! If I know a book has a twist I’ll be looking out for it and it won’t have the same effect. Great post😊
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So true! Thanks 😀
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hahaha love this post!!! It’s such a great example of how formulaic the publishing industry can be.
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Thanks!!
I’m so sick of seeing the same kind of stuff in books, titles and covers included! There’s very little uniqueness is books at the moment. I find Bookouture is a big culprit in this. A lot of there crime thrillers seem like republished books under a different name haha
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Oh, yeah, I definitely see this all the time! Usually, it seems to come from Bookouture and from smaller thriller publishing houses, I think. I guess they might see it as a marketing technique? XD
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Definitely from Bookouture!! I mean they’re doing very well from themselves so it must be working but it’s such a cliche now!!
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One the most annoying things for me is when, on release day, the cover has ‘His next best seller’. It rubs me the wrong way when they just assume it’s going to be a best seller. I make a point of not buying presumptious works unless I’m desperate.
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I’ve never really noticed that tbh! I don’t lie it when the reviews on a new book are for the author’s old book – that just makes no sense to me!
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Saw that on a Tom Clancy one. Baffled me as well 😂
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This drives me bonkers! I find it is usually the British publications where I see the the most; I’m in Canada so I see the American and the British versions often and work with both kinds of publishers and, I would say, 5/7 titles have a tagline like that!!
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You’re probably right. I’m in the UK and I see it a lot! Like I said in another comment, I find Bookouture do it a lot!
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Yup! That is very true!!
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I am the complete opposite if I see “A twist you want see coming” it gets me intrigued and I want to read it but I can also understand why it can be annoying especially if you have read a lot of those books and you were able to figure it out immediately or if it was all just a big let down.
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I think because I basically only read thrillers it really gets on my nerves, but for a non-thriller reader like you it’s probably a great selling point! I suppose most readers aren’t like us, who read & read & read so a tagline like that probably pique their interest 🙂
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Yeah true!
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It’s so annoying and puts me off. It’s definitely Bookature who seems to be the biggest culprit. In fact I’ve noticed that some titles won’t come up on Goodreads unless you type that tagline in there when searching. I must admit I was blown away by a book with a ‘breath taking twist you won’t see coming” when I read ‘A Mother’s Confession’ by Kelly Rimmer I was gob-smacked! It does work sometimes.
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I haven’t heard of that book, I’ll have to look into it! Unfortunately, I haven’t read any book with that tagline where I’ve been like “wow!!”
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I was surprised by how much it affected it me actually.
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You arrogant books 😂😂😂😂 so true though! I don’t want to know it’s coming!!! I will spend my whole time tying to pick apart the smallest things trying to figure it out and then I’m almost always disappointed!
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Exactly! Why ruin a good surprise?!
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“A twist you won’t see coming” is usually pretty ironic when most of the twists have been used time and time again! So, no, it’s a twist we WILL see coming!
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Sooo true! I’ve actually read Between You & Me from this list and I saw the twist coming from a mile off!
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That is exactly the typical line I hate too…especially when you see them coming lol
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I totally agree with you!! I spend all my time looking for twists when they tell me that! I also hate seeing that a book is “the new Gone Girl.”
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Ugh, yes. Though that has died down a bit now since it’s been an age since Gone Girl was published! They tried to fob us off with “the next Girl of The Train” for a while too 🙄
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